Design That Moves Your Business Forward

We step in where you need us, roll up our sleeves, and help you get results that actually move the needle.

Trusted by Builders, Doers, and Growing Teams

Trusted by Builders, Doers, and Growing Teams

Trusted by Builders, Doers, and Growing Teams

You're Building Something Great.
We'll Help You Take It Further.

You're Building Something Great. We'll Help You Take It Further.

You’re ready to grow — and show up in a way that reflects your real value.

We’re a Good Fit If You’re…

A founder shifting from scrappy startup to serious growth

A team evolving your brand to match your offering

A business that’s outgrown its DIY design

Trying to keep up with customers who expect more

Tired of generic creative that doesn’t reflect your real value

Ready to build experiences that wow your customers and solve real problems

The Purple Sector Approach

We work fast, think smart, and cut the fluff. Strategy shows up in the doing — not in a 40-page strategy deck no one will ever use.

We Learn by Doing

We don’t waste your time and your budget overthinking. We jump in, get things moving, and refine as we go.

Momentum Not Meetings

We keep things lean, with fast turnarounds and minimal overhead. More output, less back and forth.

Real Work. Real Results.

Everything we deliver is built to solve real problems, support growth, and make you look damn good while doing it.

What You Don't Get

What You Will Get

Inconsistent freelancers who don’t get your business

Experienced designers who think strategically about your business

Massively scoped projects that bloat budgets and timelines

Smart, flexible support that focuses on momentum and getting the job done

Endless meetings, vague deliverables, and a deck you’ll never use

Focused support, real outputs, and momentum you can feel

Services That Move With You

Flexible support designed to keep your business moving, without slowing you down.

Design On Demand

Fast, reliable design support for sales and marketing teams — think one-pagers, pitch decks, case studies, and anything else you need to show up sharp.

UX On Demand

Confusing signups? Frustrated users? Manual workarounds? We step in to simplify and streamline — creating experiences that make sense and get results.

No-Code Websites

Modern, mobile-friendly websites built to convert — launched without a dev team.

Branding

Whether you’re starting from scratch or overdue for a refresh, we help your brand show up the way it should.

Social Media

Planning, writing, and design that keeps your brand visible while you’re busy doing the work.

Consulting

Bring us in for design thinking, product clarity, team alignment — or when you need an outside perspective that actually gets things moving.

Meet The Ridiculously Talented Team

A tight crew of designers, thinkers, and problem-solvers who show up, plug in, and get to work.

We started Purple Sector to help good people build great things — the way we wish we’d been supported. After years inside scrappy startups and scaling teams, we know how much the right help at the right time can change everything.

We’re not trying to build an empire — just doing real work with people we like, solving real problems, and keeping things moving.

Scrappy where it counts, polished where it matters.

photo of Daniel Hussey

Meredith Perez

Co-Founder, Marketing Designer

photo of Daniel Hussey

Carlos Perez

Co-Founder, Branding and UX Designer

photo of Daniel Hussey

Oonah Isadore

Designer and Growth Strategist

photo of Daniel Hussey

Natasha Sidi

Visual Designer

photo of Daniel Hussey

Elena Kazakevic

Social Media Creator

Here's Proof We're Not Making This Up

We asked our clients what it’s like to work with us.
Here’s what they told us.

  • Optimal Affect Logo

    Working with Purple Sector has been a game-changer. It boosts my capacity, gives me peace of mind, and helps turn half-formed ideas into polished results. In no time, we checked off tasks that had been lingering for years — it doesn’t get easier than that.

    Sarah Nicole Martin

    CEO & Founder,
    Optimal Affect

  • Generosity X Logo

    Running a business means juggling a hundred priorities, and growth work often falls behind. Purple Sector changed that. Within weeks, I had high-quality materials driving leads and closing deals — a huge part of how Generosity X is on track to hit $1M in year two.

    Matt Hussey

    Founder,
    Generosity X

  • Weavik Logo

    Purple Sector has unblocked me and my team with high-quality marketing support in a flexible model. I assign tasks as they come up, and they’re handled quickly — with or without a brief — thanks to their experience, talent, and sound judgment.

    Karl Wierzbicki

    VP Marketing & Sales,
    Weavik

  • Candian Women & Sport Logo

    The impact on our two cornerstone programs has been profound. It’s helping us scale, reach more people, and deliver higher-quality outcomes — instead of reacting, we’re now moving forward with intention.

    Stephanie Talsma

    Director of Programs,
    Canadian Women & Sport

  • McDougall Insurance Group Logo

    Working with Purple Sector on our McDougall Insurance Group logo was smooth and straightforward. They were receptive to our ideas, went the extra mile, and delivered a brand that truly reflects the strength and diversity of our group.

    Lorne McDougall

    VP Operations,
    McDougall Insurance Group

  • Hussey Philanthropic Logo

    Working with Purple Sector has been one of the best business decisions I’ve made this year. Their expertise has accelerated how we communicate with potential clients and helped us hit our marketing goals faster than ever.

    Daniel Hussey

    Managing Partner,
    Hussey Philanthropic

  • Richardson Fire Systems Logo

    I had the pleasure of working with Purple Sector and couldn’t be more impressed. They were responsive, proactive, and brought thoughtful design ideas that elevated our project. Beyond the expertise, they were also a joy to collaborate with — approachable, clear, and professional.

    Andrew Hutton

    PM — Operating Systems,
    Richardson Fire Systems

  • Nematic Logo

    Working with Purple Sector has been a pleasure. Their professionalism, clear communication, and attention to detail make them an ideal UI/UX and design partner — experienced, thorough, and easy to collaborate with.

    Nur Rysbek

    Founder,
    Nematic

  • AWCI Logo

    Choosing Purple Sector has made my life simpler! Their reliability and consistency allow us to dedicate more effort to supporting our members. They manage our work with professionalism, attention to detail, and speedy turnarounds, all without any fuss.

    Annemarie Selvitelli

    Director, Member Services,
    AWCI

  • Optimal Affect Logo

    Working with Purple Sector has been a game-changer. It boosts my capacity, gives me peace of mind, and helps turn half-formed ideas into polished results. In no time, we checked off tasks that had been lingering for years — it doesn’t get easier than that.

    Sarah Nicole Martin

    CEO & Founder,
    Optimal Affect

  • Generosity X Logo

    Running a business means juggling a hundred priorities, and growth work often falls behind. Purple Sector changed that. Within weeks, I had high-quality materials driving leads and closing deals — a huge part of how Generosity X is on track to hit $1M in year two.

    Matt Hussey

    Founder,
    Generosity X

  • Weavik Logo

    Purple Sector has unblocked me and my team with high-quality marketing support in a flexible model. I assign tasks as they come up, and they’re handled quickly — with or without a brief — thanks to their experience, talent, and sound judgment.

    Karl Wierzbicki

    VP Marketing & Sales,
    Weavik

  • Candian Women & Sport Logo

    The impact on our two cornerstone programs has been profound. It’s helping us scale, reach more people, and deliver higher-quality outcomes — instead of reacting, we’re now moving forward with intention.

    Stephanie Talsma

    Director of Programs,
    Canadian Women & Sport

  • McDougall Insurance Group Logo

    Working with Purple Sector on our McDougall Insurance Group logo was smooth and straightforward. They were receptive to our ideas, went the extra mile, and delivered a brand that truly reflects the strength and diversity of our group.

    Lorne McDougall

    VP Operations,
    McDougall Insurance Group

  • Hussey Philanthropic Logo

    Working with Purple Sector has been one of the best business decisions I’ve made this year. Their expertise has accelerated how we communicate with potential clients and helped us hit our marketing goals faster than ever.

    Daniel Hussey

    Managing Partner,
    Hussey Philanthropic

  • Richardson Fire Systems Logo

    I had the pleasure of working with Purple Sector and couldn’t be more impressed. They were responsive, proactive, and brought thoughtful design ideas that elevated our project. Beyond the expertise, they were also a joy to collaborate with — approachable, clear, and professional.

    Andrew Hutton

    PM — Operating Systems,
    Richardson Fire Systems

  • Nematic Logo

    Working with Purple Sector has been a pleasure. Their professionalism, clear communication, and attention to detail make them an ideal UI/UX and design partner — experienced, thorough, and easy to collaborate with.

    Nur Rysbek

    Founder,
    Nematic

  • AWCI Logo

    Choosing Purple Sector has made my life simpler! Their reliability and consistency allow us to dedicate more effort to supporting our members. They manage our work with professionalism, attention to detail, and speedy turnarounds, all without any fuss.

    Annemarie Selvitelli

    Director, Member Services,
    AWCI

  • Optimal Affect Logo

    Working with Purple Sector has been a game-changer. It boosts my capacity, gives me peace of mind, and helps turn half-formed ideas into polished results. In no time, we checked off tasks that had been lingering for years — it doesn’t get easier than that.

    Sarah Nicole Martin

    CEO & Founder,
    Optimal Affect

  • Generosity X Logo

    Running a business means juggling a hundred priorities, and growth work often falls behind. Purple Sector changed that. Within weeks, I had high-quality materials driving leads and closing deals — a huge part of how Generosity X is on track to hit $1M in year two.

    Matt Hussey

    Founder,
    Generosity X

  • Weavik Logo

    Purple Sector has unblocked me and my team with high-quality marketing support in a flexible model. I assign tasks as they come up, and they’re handled quickly — with or without a brief — thanks to their experience, talent, and sound judgment.

    Karl Wierzbicki

    VP Marketing & Sales,
    Weavik

  • Candian Women & Sport Logo

    The impact on our two cornerstone programs has been profound. It’s helping us scale, reach more people, and deliver higher-quality outcomes — instead of reacting, we’re now moving forward with intention.

    Stephanie Talsma

    Director of Programs,
    Canadian Women & Sport

  • McDougall Insurance Group Logo

    Working with Purple Sector on our McDougall Insurance Group logo was smooth and straightforward. They were receptive to our ideas, went the extra mile, and delivered a brand that truly reflects the strength and diversity of our group.

    Lorne McDougall

    VP Operations,
    McDougall Insurance Group

  • Hussey Philanthropic Logo

    Working with Purple Sector has been one of the best business decisions I’ve made this year. Their expertise has accelerated how we communicate with potential clients and helped us hit our marketing goals faster than ever.

    Daniel Hussey

    Managing Partner,
    Hussey Philanthropic

  • Richardson Fire Systems Logo

    I had the pleasure of working with Purple Sector and couldn’t be more impressed. They were responsive, proactive, and brought thoughtful design ideas that elevated our project. Beyond the expertise, they were also a joy to collaborate with — approachable, clear, and professional.

    Andrew Hutton

    PM — Operating Systems,
    Richardson Fire Systems

  • Nematic Logo

    Working with Purple Sector has been a pleasure. Their professionalism, clear communication, and attention to detail make them an ideal UI/UX and design partner — experienced, thorough, and easy to collaborate with.

    Nur Rysbek

    Founder,
    Nematic

  • AWCI Logo

    Choosing Purple Sector has made my life simpler! Their reliability and consistency allow us to dedicate more effort to supporting our members. They manage our work with professionalism, attention to detail, and speedy turnarounds, all without any fuss.

    Annemarie Selvitelli

    Director, Member Services,
    AWCI

Let's Work Together

Tell us what you need, we’ll make it happen.

We’re based in Kitchener-Waterloo (about an hour outside Toronto), and we work remotely with clients across North America — and a few beyond.

Want to book a call directly? Click here to grab a spot on our calendar.

Not sure what you need yet? No problem — fill out the form and we’ll get back to you within 1–2 business days.

We’re real people who reply to real emails. No sales funnels. No weird automation.

137 Glasgow St. Suite 210, #5040
Kitchener, ON N2G 4X8

hello@purplesector.ca

© 2025 Purple Sector Strategy Inc.

137 Glasgow St. Suite 210, #5040
Kitchener, ON N2G 4X8

hello@purplesector.ca

© 2025 Purple Sector Strategy Inc.

137 Glasgow St. Suite 210, #5040
Kitchener, ON N2G 4X8

hello@purplesector.ca

© 2025 Purple Sector Strategy Inc.