About the team

We're a couple of weirdos who like having fun while we do great work with our clients. And yes, we're married! 

We use our extensive experience in running marketing initiatives and developing new brands to support our clients with marketing collateral support.

A photo of Carlos and Meredith sitting and laughing. The image is stylized with a purple background and fun whimsical images in the background.
3D animated character of Meredith Perez

Meredith Perez (she/her)

Marketing Program Manager and Designer

Meredith brings over 20 years of experience running and executing large-scale marketing initiatives for industry associations. Executing tactical marketing work while maintaining a focus on outcomes is what she does best!

As per tradition, you can find her on F1 race days cheering on Lewis Hamilton (get that 8th title, Lewis!!!) with a croissant or a cross-stitch in hand.

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3D animated character of Carlos Perez

Carlos Perez (he/him)

Brand and Marketing Designer

Carlos brings over 20 years of experience in design, with a fondness of creating impactful brands. Exploring all areas of design from print, web, physical and digital products, and more — he loves to find creative ways to bring brands to life!

You’re also likely to find Carlos watching a Formula 1 race cheering on McLaren, cooking delicious meals, and spending time with Meredith and their daughter Arya.

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What's the story behind Purple Sector?

We are huge fans of Formula 1 racing! A purple sector refers to the best overall time set by a driver in a section of a lap. Setting a purple sector marks peak performance—symbolizing not just speed, but a blend of skill, strategy, and unity. We aspire to bring this level of excellence to your marketing and brand iniatives!